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LA Event: Geronimo/Kidviskous Sample Sale
Friday, July 10, 2009, 09:15 k
Filed under: Designer Spotlight, Events | Tags: , , , , ,

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Tomorrow, if you’re in the Los Angeles area you should make your way down to the Geronimo and Kidviskous sample sale taking place at Pehrspace in Echo Park. The event will be taking place from 12pm-5pm, and it will be your opportunity to score some great stuff at sample sale prices. This will also be a preview for the Geronimo Fall Collection. There will be complimentary drinks and a Dj set from Aaron Castle.

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Geronimo/Kidviskous Sample Sale
Pehrspace Gallery
325 Glendale Blvd.
Los Angeles, Ca

-Mikey

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Sneak Peek: Geronimo Fall Collection
Sunday, June 7, 2009, 11:42 k
Filed under: Designer Spotlight, Fashion News | Tags: , , , ,

geronimoWe here at Threadtrend have made no secret of our love for Jenny Reyes and her Geronimo clothing line. Here is a sneak peek at her fall collection, which you can tell goes beyond beach wear. Stay tuned here for more info on the launch of the fall collection.

–Mikey

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Threadtrend Party Pics!

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Threadtrend (Mikey did all the work) threw a great party last Friday at Le Boheme Chic in Echo Park. We want to thank everyone who came, and we especially want to thank Le Boheme Chic’s lovely owner Lydia, Real de Mexico Tequila and, of course, the amazing designers–Geronimo‘s Jenny Reyes, Tiffany Lee of Kidviskous, and Loren Rochelle of Love Birds.

All collections will be available at Le Boheme Chic for the entire month of March:

1527 West Sunset Blvd.
Los Angeles, Ca 90026
Corner of Leveta & Sunset Blvd.

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–Valentina

See a few more pics–including pics of each collection–after the cut.

Some pictures by Jessica Lee.

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We’re in Love with Jenny Reyes’ Geronimo
Friday, February 6, 2009, 12:37 k
Filed under: Uncategorized | Tags: , , , , , , ,

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Check out the new high-end beach wear line by Geronimo, a new collection and labor of love by up-and-coming designer Jenny Reyes. You are probably already very familiar with her work and just don’t know it yet. She has designed the stunning stage outfits for Jenny Lewis on her last 2 tours, styled for many magazine and video shoots, and amassed a growing list of press in such major publications as Rolling Stone and Under the Radar (where Geronimo was first featured).

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The debut line features corset fitted tops, vintage fabrics, high-waisted shorts and bathing suits that are a throw back to the beach party days of Gidget with a modern twist.

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Jenny Reyes has been designing clothes since her teens, drawing on her love for fashion and learning the trade from her grandmother. She spent the past few years touring across the US with Rilo Kiley and Jenny Lewis and the Watson Twins. It was living in this creative environment that inspired her to take the next step forward from designing clothes for friends to starting her own line.

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The line will be going into select high-end boutiques this spring, but can also be ordered directly by emailing here.

Take a look at some more of the line after the cut.

–Mikey

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